Atlanta, GA - A dirty, algae stained roof...whose owner has a lot of friends, will help the homeowner receiving the most votes to win a newly installed Atlas Signature Select® Roof System. This Fall, Atlas Roofing is giving away a roof installation valued up to $15,000. To see how Grime Pays, homeowners should go to www.AtlasRoofing.com/Vote to register for the Atlas Roofing “Grime Pays $15,000 Free Roof Giveaway.”

The Grime Pays $15,000 Free Roof Giveaway is an entertaining way for Consumers, Contractors, Specifiers and others - all who are homeowners, to have some fun, enjoy friendly competition and create excitement about the Atlas Signature Select Roof System and Atlas Pristine Shingles featuring Scotchgard™ Protector. Homeowners Register. Everyone Votes. Atlas Roofing Buys Someone a New Roof...Proving that “Grime Pays.”

Scotchgard™ Protector from 3M is the copper-infused, algae-resistant granule solution manufactured into every Atlas Pristine Shingle. Atlas Pristine Shingles featuring Scotchgard™ Protector come with a Lifetime Limited Warranty against algae streaking and staining and are part of the Atlas Signature Select contractor marketing system.

Contestants and voters can both visit www.AtlasRoofing.com/Vote to participate in the Grime Pays $15,000 Free Roof Giveaway. Contestants enter using a photo of their algae stained or damaged roof, or their roof they simply wish to have replaced. Contestants then encourage friends, family and others to go online and vote for them. Anyone can vote once per day for any entry. The contestant receiving the most votes in a single day wins the contest and a stain-free roof.

Voting for the Grime Pays $15,000 Free Roof Giveaway begins August 19, 2011 and ends on October 15, 2011. The winner will be announced on November 1, 2011. The winner will be awarded an Atlas Signature Select roof project worth up to $15,000 or will be reimbursed up to $15,000 for a recent roof installation using approved Atlas Signature Select components.